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FROM INNOVATION TO INDUSTRIALIZATION:
REDUCTION IN THE PRODUCTS’ ENERGY USE
With the increase in the cost of energy and the reality of environmental issues
a products energy use has become a fundamental purchasing criterion for
consumers Several solutions have been developed in Groupe SEBs design
office
Changing the motor for better performance products become more than
50 more energy efficient using brushless motors This system will be applied
to six types of fans from March 2024
Introduction of an eco mode function particularly suited for irons like the
Easygliss eco Steam is regulated when switched to eco mode which saves
30 of energy This process will be rolled out on other product ranges in the
future
Lower wattage without compromising efficiency offering perfect results
while using less energy than an equivalent model this is what the 400 W
Green Force Effitech
vacuum cleaner achieves providing performance
commensurate with that of a 900 W vacuum cleaner but with a more than
50 energy saving mainly through progress on air flows and motorization
• Replacement of energy-intensive injection presses:
38 machines using outdated technology were replaced
with 33 high-performance hybrid or electric machines
worldwide. The factories at Cajicá (11 presses),
Pont-Évêque (6) and Mayenne (7) benefited from this,
generating energy savings of 55 to 70% according to
the type of machine, and increasing productivity by
30 to 37%.
• Installation of solar panels at the largest industrial sites
in China: the Yuhuan facility (39,080m²) covered all the
roofs of their two buildings and created six solar canopies
in their car park. This covers 15% of the site’s energy use.
For the Chinese sites, the goal is to contribute to a 7.5%
reduction in CO
2
emissions.
Borg El Arab (EGY)
Since the acquisition of Zahran in 2018, Groupe SEB has
consolidated its presence in Egypt to supply the Middle
East and Africa. Specializing in food preparation, the
factory has extended production to include Linen and
Home Care and, more recently, air fryers. Its growth plan
aims for an increase in production volumes from more
than 800,000 in 2023 to 1.8 million in 2025, by installing
new assembly lines and ramping up operators’ skills.
OPTIMIZED ENVIRONMENTAL IMPACT
Groupe SEB is maintaining the decarbonization strategy
for its industry by activating several drivers, especially in
the countries emitting the most CO
2
.
• Roll-out of the energy management tool DSM Energy:
after successful implementation in France (-16% in kWh
consumed compared to the baseline in 2021, surpassing
the objectives set), this tool developed in-house will
continue to be installed with the goal of covering 90%
of the Group’s energy use by the end of 2024.