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2024 FULL-YEAR RESULTS

2024: SUSTAINED GROWTH AND RESULTS IMPROVEMENT
 

sales 2024

 

Statement by Stanislas de Gramont, Chief Executive Officer of Groupe SEB:

Groupe SEB confirmed in 2024 its return to sustained growth. Our sales increased by 5% organically and our Operating Result from Activity by 10%, bringing the operating margin to 9.7%, in line with our ambitions.
The Consumer business was the driver of this dynamic with an overall organic growth of 6%, including 9% outside of China, driven by favorable markets and a good pace of new product launches in our major product families. We have returned to solid performance in Western Europe and North America, while continuing to achieve double-digit growth in Eastern Europe and South America. In China, Supor has strengthened its leadership despite a still weak market. Other Asian countries posted slight growth for the year.
The Professional division consolidated its performance after an exceptional year in 2023. Sales, supported by international expansion, remain at a historically high level.
2024 was also marked by major strategic developments: the launch of a hub in China for Professional Coffee and the strengthening of our expertise in Professional Culinary with the acquisition of Groupe Sofilac, completed by the acquisition of La Brigade de Buyer in early 2025.
Bolstered by these successes and the commitment of our teams, we are approaching 2025 with ambition and confidence. In an environment that remains uncertain, we anticipate another year of organic sales growth and a further increase in Operating Result from Activity.”

 

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