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TEFAL EXPANDS ITS RANGE OF FANS IN THAILAND

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In Thailand, fan sales constitute a major sector in the small domestic equipment market, which Tefal entered in 2013.

Major work carried out jointly by home comfort and Vietnamese Asia Fan teams has led to the launch of several ranges adapted to suit the Thai market:

Harmony, featuring a motor designed to reduce energy consumption whilst still producing optimum air flow;
Essential, featuring a new safety grill and a motor that combines efficiency with low energy consumption.
The Harmony range was the subject of a 360° communication campaign, including a funny and clever TV ad, which boosted sales across all Tefal ranges and enhanced brand recognition in Thailand!

Tefal : Harmony fan for Thailand