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2024 Sales and results - Press Release
Having been renowned for several years now for its expertise in silent home cleaning, home comfort and personal care, Groupe SEB is now expanding its field of innovation to include linen care.
Studies carried out in Europe have shown that more than 80% of steam station users watch television or listen to the radio whilst they are ironing… but they complain about the noise made by their generator.
With Silence Steam, Rowenta has come up with an extremely silent appliance, which guarantees a perfect result for the most discerning consumers. Its exclusive Silence technology insulates and reduces the noise associated in particular with the vibrations of the water pump and with the circulation of steam in the soleplate. The noise has been reduced by 15 decibels* and now corresponds with the noise level of a conversation.
Silence Steam also has a very high performance – 6 bar pressure, variable steam of up to 120g/min, Precision Shot jet up to 260g/min, all combined with a brand new Microsteam 400 soleplate with a redesigned profile to ensure optimum movement in all directions.
Because user comfort is crucial, Rowenta has reworked the design of this steam station to ensure complete freedom:
* Compared with the Pro Perfect DG8860 generator
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